The "path to success" can be a confusing one because, unlike the phrase suggests, there isn't a standard path to success. In fact, success itself is pretty subjective. 

Briana Wilson, creator of the brand MATTE, certainly understands this and is carving her own path as you read this. There is something to be said about people, especially women, who choose to establish their own brands. It continues to prove that women are able to defy any stereotypes and create successful ventures for themselves. It was a no brainer for me to reach out to Wilson and by


doing so, I was able to get a better understanding of the creation and concept behind MATTE, leaving me convinced that this brand has plans to stick around for the long haul.

Nai's Visions: In a nutshell, who is Briana Wilson?

Briana Wilson: I am a young girl who believed in herself more than anyone else around her. I followed my heart here. I do everything for myself. If I want it, I find a way to get it done. 

NV: At what point did you feel that you wanted to take on entrepreneurship?

BW: Probably about 6 or 7 months before I started MATTE. My first business idea was an iPhone app lol. I won't go into detail because I'm still planning to release it :). I wanted my own business; I chased a business idea rather than a job opportunity. 

NV: MATTE is a brand that prides itself on providing customers with simplistic everyday essentials. How did the concept behind MATTE develop?

BW: Well I stole the name MATTE from my boyfriend actually. He has his own brand and was thinking of starting a menswear boutique called MATTE. When I was coming up with names, I asked him if I could steal that one. The idea behind simplistic everyday essentials is definitely a concept I came up with. It's so me; I love simple pieces that still make you stand out. 
The Bare Tank Dress in Nude, $48.00
The Bare Tank Dress in White, $48.00 - SOLD OUT
NV: When MATTE first debuted in August 2014, you carried the designs of others. What prompted you to shift gears and focus solely on producing pieces that didn't involve collaborating with others?

BW: I think me switching gears to manufacturing my own products is a collaboration of different things. One being the fact that I was just growing and learning the whole time. I've always wanted to carry unique pieces in my brand, which is why I originally started reaching out to girls that could sew. I would just be like, "hey can you make this" and give them ideas but I gave them the design credit. I wonder if anyone remembers the costumes we sold last Halloween, basically MATTE'S first cut and sew project just not as professional. I would have always been manufacturing had I known the process behind it but things work out for a reason and once I figured it out, the timing was perfect. 
NV: Sometimes challenges arise when we choose to pursue things in our lives. Have you faced any challenging situations since creating MATTE? If so, how have you handled them?

BW: I face challenges everyday. There is always some type of issue whether it's a customer service issue, a photographer not sending my pictures in time for a release, the fabric store running out of the fabric I need for a restock, the list goes on...but I learned way before I started MATTE that the key to solving problems was to think bigger than them. It really is easy to be consumed by your problems and to get slightly depressed because of the bad news but there's so much power in just coming up with a better idea. 
NV: Last but not least, what can readers expect from MATTE in the upcoming months?

BW: MATTE is currently working on the fall line that will be releasing mid September so I would definitely be on look out for that! 
MATTE Swim in Grey, $65.00
The Pyramid Body Chain, $40.00
To stay up-to-date with the latest MATTE developments and releases, be sure to follow both the social media handles of MATTE:

Instagram: shop.matte
Twitter: shop_matte
Tumblr: MATTEBAES 

Be sure to shop at MATTE here